Social Media Management and Strategy
Algorithms, sponsored posts and community management, oh my!
Attracting and retaining attention in today’s fast paced social media environment requires more than the ability to write compelling posts. I’ll work with you to identify which platforms your brand should focus on, create a killer profile and develop a multi-layered strategy to meet your social media goals.
- Strategy development from A to Z– identify platforms, posting cadence and engagement opportunities
- Content and editorial calendar creation for Instagram, Facebook, Twitter, YouTube and Pinterest
- Day-to-day management
- Instagram Stories, Instagram Live and Facebook Live production
- Hashtag research and curation
- Influencer and blogger outreach
- Training to help you select optimal images and post topics
content marketing that captivates attention
Sitting down to write a blog can feel like trying to climb Mount Everest in tennis shoes for many business owners and marketers. I’m here to ease the burden by helping you develop an editorial calendar and write posts that will drive customers to your website and establish your business as an industry leader.
- Editorial calendar creation
- Blog writing
- Search Engine Optimized (SEO) blog posts to drive traffic to your website
- Analytics to determine what strategy works best for your business
dull copywriting? Why, i’d never!
Too busy to draft that bylined article? My ghostwriting skills are ready and waiting. Looking for someone to write and distribute a press release? I’m your girl. Need a wordsmith but not ready to commit to a full-time employee? Let’s work together.
- Website copy
- Executive biographies
- LinkedIn profile development
- Print collateral copy
- Press release writing and distribution
- Media relations