If you do not have the time or expertise to manage your social media presence in house, on-going social media management may be the best choice for your business. With a monthly social media package, I’ll help you identify the best methods to grow your social media following and engage your current followers. With the help of a professional photographer (included in package rates) I will curate a library of imagery to populate your social media profiles and attract new customers.
My social media management package includes the following services:
Planning and Strategy
Initial kick-off meeting
I will identify your needs, learn about your brand and gather the information necessary to develop a social media strategy.
Social media strategy and key messaGE creation
After reviewing your current account analytics, I will create a social media strategy to meet your business objectives, including a breakdown of content categories, key messages, tone/persona, posting cadence and visual aesthetic.
I will update your profiles to ensure customers can find the information they’re searching for and all details are accurate.
Editorial calendar development
I’ll develop an editorial calendar of relevant holidays, trends and events that make sense for your brand to capitalize on with social media content. I will also provide ideas for sharing about the topic and engaging your audience.
On-Going Social Media ManagemenT
High-quality imagery is an essential component of a strong, business generating social media strategy. Every package includes a two-hour initial photo shoot and monthly one-hour photo shoots designed to help curate the necessary to fill your social media profiles.
Content Creation and Scheduling
Each month we’ll work together to identify the key social media messages to share and components of your business to promote. Then, I will develop a calendar of posts for your approval before scheduling the content.
Reporting and Analytics
I’ll track the impact of your social media presence and make suggestions to optimize our efforts for a bigger impact